We're some 20 days out from the official debut of the 2016 Titan in Detroit at NAIAS, which logically means that here comes the flood of marketing material.
First up is the 'Truckumentary' video series. Instalment 1 features Fred Diaz, Senior VP of Sales & Marketing Operations at Nissan, prattling on about history and evolution; while Brent Hagan, Product Planner for the new Titan, walks us through the Lane Museum in Tennessee where Nissans truck history is housed. Kind of a where we came from, where were going kind of look.
The 'Gold', if you will, shows up at the end of video 1, we're offered a glimpse of the Titans new typeface.
Compare that with current
The last bit of interest is geographic, as in USA, as in born and bred.
Designed in California, Engineer in Michigan, tested in Arizona, Manufactured in Mississippi with Motors assembled in Indiana and Tennessee. This is not your fathers import.