Yes Nissan wants a pretty penny for their new Titan XD, but is Nissan really asking for that much more then a conventional half-ton?
According to Car and Driver, not really.
Yes compared to a regular half-ton gasser the Titan seems woefully uncompetitive, but what if you compare it to the only other truck in class with a diesel motor, the Ram EcoDiesel?
Well when you look at the numbers (crew-cabs only ATM) C&D says that you're only looking at a $2560 premium over the Ram. Which nets you keyless entry, pushbutton start and Bluetooth over the Spartan EcoDiesel Tradesman. Not to mention the Cummins V8 that dwarfs the little V6 in the RAM...